primum. team

Joanna Hryć

Senior Communication Expert

With over 25 years of experience, Joanna has collaborated with leading companies in the pharmaceutical, hospitality, food, and energy sectors, as well as NGOs at both local and European levels.

She specializes in developing external and internal communication strategies, crisis communication, and educational campaigns, as well as planning and executing projects and events. Joanna also offers consultations on building brand image, prioritizing the effective achievement of set goals. She is direct and precise, operating quickly, creatively, and with great care. In both business and personal relationships, she values mutual respect, intelligence, and a sense of humor.

An enthusiast of physical activity, Joanna regularly practices reformer pilates and nordic walking. She is also interested in the social roles of dogs.

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